SEO Report & Backlink Analysis
For: Destination Outpost

Prepared by Golden Links


Diving deep into the digital realm, we bring forth invaluable insights spanning both technical intricacies and backlink dynamics. With this knowledge, you’re poised to elevate your online presence and strategy to unparalleled heights.
Audit Date: 17/11/2023

Step 1: Analyzing the Target Page

Analysis of: http://destinationoutpost.co/

Average Domain Rating


Traffic Data


No-Follow Links

0 %

Organic Keywords Trend


Step 2: Analyzing High-Volume Keywords:

Keyword Insights

A crucial metric that provides information about a keyword’s search volume, competition, and trends, enabling us to identify and select the best keywords for SEO campaigns. This analysis of top keywords helps in understanding the competitive landscape and developing content strategies while identifying new keyword opportunities within a specific niche or industry.

Destination Outpost is currently ranking in postion 10 for keyword ” colving bali ” and it can easy be ranked in top 5. For keyword ” coworking space bali ” is currently ranking in postion 36 and for keyword ” outpost login” is currently ranking in postion 25. Also for ” outpost space ” is ranking in position 38 and for ” the outpost restaurant ” is ranking in postion 67

Analyzing Top Keywords

Refers to the process of examining the most popular keywords in a particular niche or industry. This analysis can be used to identify new keyword opportunities, understand the competitive landscape, and develop content strategies.

Keyword Analysis

Comprehensive process of researching and evaluating keywords. It encompasses the identification of relevant keywords, understanding their search intent, and assessing their competitiveness, making it an essential component of any successful SEO strategy.

Step 3: Exploring Anchors:

Exploring Anchors for: http://destinationoutpost.co/

Brand Anchors


URL Anchors


Topic Anchors


Miscellaneous Anchors


Backlink Analysis

Backlink DR

Plays a pivotal role when considering the SEO metrics related to backlinks. It measures the authority and credibility of websites linking to your own. A higher DR signifies a more authoritative website, indicating the value of backlinks from such sources.

Backlink Page Traffic

Quantifies the traffic generated by linking websites to your own. This metric is valuable for assessing the quality and value of your backlinks, helping you discern their effectiveness.

Backlink Web Traffic

Represents the cumulative traffic from all your backlinks to your website, providing a holistic view of the impact of your link-building efforts.

Steps 4 & 5: Competitors & Their Analysis:

Competitor Insights


The top 3 competitors for this website are https://coliving.com/ https://outpost-club.com/ https://balipedia.com/

Step 6: Observations & Results:

Final Observations and Recommendations

Outpost currently has 45 DR but very low Traffic. In this case Outpost needs to focus on building links on Topic-based keywords and Brand-based Keywords to Increase Traffic.

It is crucial to maintain a healthy anchor text ratio that balances Brand, Topic, URL and Miscellaneous anchors, especially in a niche-specific context. To maintain a healthy ratio, the following Anchor Text Ratio is recommended for Destination Outpost

Anchor Text Ratio Brand URL Topic Miscellaneous Total
Links 3 2 3 2 10 links


Prepared by: Liza Seferi

Technical SEO Issues:


Problem No. of issues Commentary
Quick wins 13 These are all of the keywords we could be ranking for pretty easily. They are all high intent and low keyword difficulty which we should use to convert users.
404 pages 34 404 URLs on your website damage the user experience, as people cannot access the page or file via a link they click. So, the deleted pages should be removed from internal links.
Orphan pages 42 Orphan pages are those without any internal or external links. They should be connected to the site’s navigation to improve their visibility and SEO.
Page has links to broken page 2 Identify and fix internal links leading to broken or non-existent pages to prevent user frustration and maintain a healthy SEO profile.
HTTPS page has internal links to HTTP 1 HTTP is the non-secure version of the URL. This should be replaced with HTTPS secured version to transfer the value of cross-linking to the secured URL.
Page has links to redirect 94 The links to redirects should be eliminated in order to have smooth internal linking
Redirect chains 11 Although chaining redirects of 5 hops or less are acceptable, they may inflict damage on the user experience, slowing down the page loading speeds. Besides, redirect chains complicate your website’s internal linking for the search engine crawlers.
Missing meta description 70 Missing meta descriptions can harm search visibility. Craft informative, concise meta descriptions to enhance click-through rates.
Titles too long 8 Titles need to be below 60 characters or they will be rewritten (badly) by Google.
Meta description too long 1 Meta descriptions need to be below 155 characters or they will be rewritten (badly) by Google.
Multiple H1 tags 94 Every page can have only one H1.
Open Graph tags incomplete 92 All pages should have all required OG tags in order to look good in social feeds when shared.
Missing alt texts 103 Add descriptive alt texts to all images on your website to make them more accessible and improve SEO by providing context to search engines.
CSS file size too large 1 Large CSS files are causing speed issues that impact user experience and SEO performance of the pages
3XX redirect in sitemap 2 The sitemap file should be updates with final and working urls of the website
Indexable page not in sitemap 1 Sitemaps help search engines to crawl and index the site. If a page is important in the website, it must be included in the sitemap.
Link Gap 1139 These are all of the websites the competition are getting backlinks from we are not. We should analyze these and see which ones we can utilize for better rankings.


The website is small and doesn’t have many issues. Most issues are related to redirect chains and deleted pages that are still discoverable for users and Googlebot. Also, meta tags and headings need to be better optimized. The website ranks with relevant local keywords. When we look at the competition, it ranks with all the relevant and high volume keywords that the competition ranks, however, not in the top 10. So, the link-building will help to boost the position. The website needs more backlinks to boost its position.


10 Golden Link Opportunities

No. Page URL DR Page traffic Website Traffic Referring Domains to Page Ranking KW KW Position Volume
1 https://freakingnomads.com/best-remote-work-travel-programs/ 37 194 15.5k remote work programs 1 150
2 https://resources.owllabs.com/blog/remote-work-travel-programs 80 148 85k 30 remote year program 6 300
3 https://www.myglobalviewpoint.com/remote-work-programs/ 54 80 199.8k 26 remote work programs 3 150
4 https://remotebliss.com/work-and-travel-programs/ 48 23 7.6k 6 digital nomad trips 3 40
5 https://www.careeraddict.com/work-remote-travel 73 18 205.2k remote work travel programs 6 100
6 https://www.surfoffice.com/coworking/bali 60 55 109.1k bali coworking 7 70
7 https://www.xyzlab.com/post/best-coworking-spaces-in-kuala-lumpur-for-digital-nomads-and-startups 23 1.2k 9.3k co working space kl 4 20
8 https://www.techinasia.com/coworking-spaces-in-bali-indonesia 83 17 192.9k 48 ubud coworking space 30 53
9 https://krisp.ai/blog/coworking-spaces-in-bali-indonesia/ 77 1 83.8k 2 coworking space bali 28 100
10 https://www.thedigitalnomad.asia/coworking-spaces/indonesia/coworking-space-in-bali/ 30 196 3.8k 13 coworking in bali 2 60

Conclusion & Recommendations:

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